Innovation is (in my view) a buzzword. It can mean different things to different people. For example, you or your organisation might want to be disruptive and develop brand new ideas that change current thinking and business models, or you might opt to make incremental changes or you may choose to focus on product development. They are not mutually exclusive; you might opt to do them all. There is not single right or wrong approach to innovation. And, sadly, there is no silver bullet.
In my experience whether innovation is disruptive, radical, marginal, incremental or whatever the next buzzword prefix is; the best innovation happens when people work together, build on each other’s ideas, add new elements, develop new perspectives, understand audiences and focus on how to make the idea a reality.
I think the biggest barrier to delivering innovation (of which there are many lets face it, fear of failure, fear of success, internal politics, external politics, no budget, too busy, too many deadlines, wanting immediate results, the list goes on) is lack of confidence.
Lack of confidence, which is incubated by all the blockers and barriers that we battle with on a day-to-day basis when we try to create any sort of change.
I think it all starts in school.
Think back to showing your parents or your teacher your math homework. There were 20 questions. You got 18 right. Yet rather than getting a ‘well done’ for the 18 right answers, the focus from your parents and teachers was on the two answers you got wrong.
And as we grow older we learn in school that we get rewarded for getting things right and following instruction and not for inquisitive enquiry, experimenting or ideas, being different or asking questions and certainly not for getting things wrong.
The impact is that we feel safer sticking with what we know, we prefer not to take risks, and we like to be rewarded for getting things right. We conform. We prefer not to challenge or test new ideas that may fail, or be marked wrong.
The only people with objectives around thinking differently or (dare I say it) failure are the innovation managers. Organisations talk about innovation, but their structures and processes do not encourage any different or creative thinking. Innovation is often blocked (see blockers above) or fails to gain traction because insufficient time and resource are invested into helping it succeed.
Layer on top that most of us (I have one too) have an inner voice that nags away at us, telling us we’ll get found out, or we’ll fail or that we’re not good enough.
The little voice nags away, and especially when we are doing something new or different (innovating) becomes louder, more insistent, more toxic until you just want to stick firmly with what you know because then you are safe and nothing bad will happen.
That’s why at Lucidity when we help individuals and organisation to innovate we work with people to help them build both their confidence and their capacity for innovation. Because we’ve learned from our own hard-fought failures that without confidence even the best ideas die on the vine.
When it comes to getting the best results, confidence is a big deal. That’s one of the reasons that I set up the Lucidity Network – a combination of resources, inspiration and connections to people that can help you. We’re open for new members a few times a year. Sign up to the waiting list to be the first to know when the Network is open for new members. In the meantime you can join the Lucidity Community free Facebook group for clearer thinking and better results.